Accurate self-knowledge is the key to getting what you want out of life. PrinciplesYou applies your results to real-life situations, so you can see your tendencies in action and get the right …

Archetypes How archetypes connect PrinciplesYou groups 28 archetypes into 10 categories representing a larger theme. Explore types you are similar to, and those you are not, to …

Find out what you're really like and how we relate at PrinciplesYou.com

The Investigator Investigators are driven to research and analyze information and data to build knowledge and understanding. They tend to be logical and analytical, rigorous, and more …

Make your results actionable with a PrinciplesYou Certified Coach. Your development doesn't end with just reading your results. Understanding how this picture of what you're like can become …

Now that you've reviewed their detailed results, “Them” in Context gives insight into how the combination of their attributes may play out in a variety of work and life situations.