Leia Reuter at dentsu explores how shared social moments can create powerful opportunities for brands when social & OOH are ...
Global ad spend is forecast to grow 11.9% to $1.34trn in 2026, according to the latest data from WARC Media. This comes on ...
Social media has overtaken friends & family as the biggest source of fashion inspiration for shoppers, according to new ...
Muscle Beach, led by award-winning director Tomás Peña, has launched with a focus on traditional filmmaking with AI ...
BP3 Global has appointed Richard Neish as CEO with a remit to drive growth and scale its agentic orchestration proposition.
SunLife has partnered with Mail Metro Media for a campaign aimed at changing the national conversation around later life and ...
Integral Ad Science has become one of the first media quality partners for ChatGPT Ads, providing brand safety & suitability ...
Why go out? Waitrose is celebrating the joy of a night in with its new 'Fine Dine In' campaign from Wonderhood Studios.
KFC Italia has recruited Italian-American actor Fabrizio Brienza to take on Italy's food purists in a tongue-in-cheek ...
SAMY has acquired Get Engaged, a leading US social-first agency specialising in creators, talent, entertainment and culture.
Integrated media agency, MFM, has appointed Celine Prevos as Media Director, to strengthen the agency’s strategic media ...
The IPA & the Sponsorship Effectiveness Forum (SEF) have identified the practices most closely associated with effective ...