A dismissed feature request sat ignored for six months. One engineer's quick test revealed it was worth $100M. Here's why ...

Most importantly, the widespread use of AI tools has resulted in hyperproduction of so-called “AI slop”: low-quality ...

Bing’s new grouped “Sponsored results” format could drive higher unintentional ad engagement by blending paid listings more ...

Google's Danny Sullivan addressed questions from SEOs about how to talk with clients amid changes related to AI and search.

Search engines are a great way to find information, but these technologies are also helping criminals access your personal data.

It feels premature to talk about the “good old days” of search engine optimization. But as anyone who has performed a search ...

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google updated its search documentation to state that ...

Reputation now depends less on direct communication and more on how you’re interpreted by generative AI models.

Industry experts offer their opinions on what we should be focusing on to guide us through this next phase of SEO development ...

Add us as a preferred source on Google. I don't know about you, but I'm tired of seeing AI used in place of actual search ...