Lionel Messi, Dan Marino and Ted Lasso (Jason Sudeikis) will star in a Super Bowl commercial filmed in South Florida. The three icons have teamed up in a 60-second Michelob ULTRA spot filmed at Crandon Beach on Key Biscayne called 'Superior Beach.

Do you have Lay's? Messi wants to know! The icon debuts the new commercial and Limited-Edition Lay's packaging - joining former teammate Thierry Henry in the "No Lay's, No Game" platform to celebrate the brand's UEFA Champions League partnership and remind ...

Lionel Messi is going to be the star of a commercial during Super Bowl LVIII. Partnering with Michelob Ultra, Messi will make his first appearance in a commercial for American football in February. Additionally, the news of Messi’s involvement follows ...

A room full of star power? With the 2026 FIFA World Cup on its way this summer, Lego has pulled out all the stops after managing to gather Lionel Messi, Cristiano Ronaldo, Kylian Mbappé, and Vinícius Jr. for a new commercial. The commercial, which Lego ...

For more than two decades, Lionel Messi has had a larger-than-life impact on the pitch. And as he prepares to represent Argentina one last time at the 2026 World Cup, he could have a similar presence on lawns across America. Lowe’s on Thursday launched ...